This Meal Kit Company Just Completely Disrupted The Industry

In 2023, I can assume that most Canadians have tried a meal kit company at least once. From promotion codes via your favourite influencer to incentivize you, to coupons in the mail, it seems as though the choices are ample and the deals are enticing. But if I’m being honest, since the pandemic and our familiarity with the concept as consumers, they all have been doing the same thing. That is, until now. Let me tell you how one meal kit company has completely flipped the industry on its head and why I clearly need to try them out next!

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