With July 1st celebrations about to start taking place, one of the brands I have loved most for as long as I can remember is about to kick off the summer of the century celebrations in the best way possible! Over 50 homes in Toronto will decorated with hundreds of floaties from unicorns to flamingos to dinosaurs; pinwheels and garden gnomes and more – and you’re invited to join in on the excitement with them!
So listen, we all know that I’m basically a Canadian Tire super fan and have had the pleasure of working with them over the years, even being a part of a floatie campaign alongside Julio and other amazing creators a few years ago (above), but I don’t think I’ve ever experienced what is about to happen!
As Canadian Tire continue its 100th birthday celebrations, it’s launching a Summer of the Century on June 30th on Bastedo Ave. – (at Danforth and Coxwell) from Bastedo Ave. to Hanson St. in Toronto’s east Danforth neighborhood. Live music, summer treats, chalk art and giveaways. Open from sunup to sundown, the celebration is completely free and will be open to the public from June 30th to July 3rd
The team will be lining the front lawns of nearly 50 homes, sprawling two city blocks, with an over-the-top, whimsical, floatie-filled celebration of summer. Canadian Tire’s Summer of the Century Celebration will be ready to turn heads and spark joy!
Meant to get each and every one of you inspired for this epic summer and all the memories we can make together, this is something you have to see for yourself in person if you can.
Did I also mentioned that there’s a contest portion?
The Summer of the Century contest launches on July 1st and will run through the month of July.
- When you shop at Canadian Tire, online or in store, and use your triangle card you’re in with a chance of winning daily prizes from $10-$1,000 in Canadian Tire money and the potential to win $10,000 in Canadian Tire money at the end of July
- Head to https://www.canadiantire.ca/en/events/ct100/summer-of-the-century-contest.html for more
Needless to say this is going to be epic and I hope I have gotten you as inspired as I am to kick off the summer of the century like only Canadian Tire can!
Follow @CanadianTire on Instagram and Twitter and by ‘Liking’ Their Facebook Page. I can’t wait to see your summer photos using #CT100Summer & #CanadianTire100. And of course come along with Julio & I if you aren’t following us yet at @dothedaniel & @fashionights on all platforms!
Photos: Daniel Reyes Cocka and aforementioned participating brands
Don’t forget to be kind & laugh a little more this year
*Please note that this may be a sponsored post and promotional consideration may have been offered by participating brands – our disclosure can be found at all times by clicking here.